MARKETING COMMUNICATIONS

We provide counsel and marketing communications tools that enable management to achieve positive visibility and reception for their organization, its products and services with important constituents. We focus on a range of audiences, including:

Customers, competitors, employees, industry influentials, shareholders,
prospective investors, acquisition candidates, neighbors, legislators, government representatives.

The media - daily, weekly newspapers; broadcast stations and networks;
business, trade, consumer and financial publications, and the Internet.

Special Events - Whether it's a launch event, industry conference, trade show
or company-originated and sponsored event, we can assist with all elements of the staging and interaction with customers and the media.

Vertical Media Markets - Our firm is skilled in communicating the capabilities
and accomplishments of its clients by producing coverage in vertical market media that serve target industries. The mix of tactics include case study articles, media interviews, by-lined articles, speaking opportunities, trade show promotions, press releases, Internet communications and search engine marketing.

Establishing, Restoring Credibility - We offer counsel to management to reshape
a corporate or brand identity that will produce a high level of confidence by target audiences.

Maximizing the Web Site - We are specialists in helping companies maximize the
value of their web sites as a marketing and communications vehicle to the press, customers, consumers and business-to-business audiences.

Employee/Constituent Communications - We have an extensive background in
developing and introducing programs that enhance effectiveness of communications to employees, investors, customers and other constituents via a range of communications vehicles, including publications, video, Intranet and seminars.